Marketing Analysis Avon Products Essay - 704 Words

AVON Products, Incorporated has moved their headquarters to London, U.K.; a manufacturer and marketer of cosmetic beauty and related products. The company s product categories are beauty, fashion, and home. Avon’s geographic operational locations include North America, Latin America, Pacific, Europe with businesses in 60 countries. The company has a plan to implement a 3-year transformation to their operations model. A comprehensive SWOT analysis has explored positive and negative effects, and how to effectively overcome the obstacles. AVON’s management team decided to achieve potential growth in revenue by expanding their consumer population. The company’s value chain is a viable asset to the company’s performance and is part of the competitive advantage. AVON is on the right path for the company’s transformation plan. The company has growth potential from Brazil’s rising middle class. The debt will partially be reduced from the sale of the North American division to Cerberus Capital Management, which in turn will increase the company’s rating score from Moody’s, SP, and Fitch. The company will also have a savings of $65-$70 million from rightsizing the company’s workforce that will reflect the first quarter in 2017. Introduction The analysis of Avon Products, Incorporated will determine their market segment while inquiring their financial performance. A further analysis will determine their geographic and business segments while understanding their strategicShow MoreRelatedAvon is Calling1263 Words   |  5 PagesCompany History Avon is an American international manufacturer and distributor of beauty and personal care products sold through representatives in over 100 countries across the world. It is the fifth-largest beauty company and second largest direct selling enterprise in the world, with 6 million representatives. History of Avon began in 1886 and the companys founder was a man - David McConnell. Initially it was called California Perfume Company, and it was consisted of only five perfume fragrancesRead MorePrinciples of Marketing Case Study1107 Words   |  5 PagesPrinciples Of Marketing Assignment: Case Study Date: 01/11/2010 C A S E S T U D Y Question Number 1: Avon was selling its products for 112 years by using the motto â€Å"Ding Dong, Avon Calling† successfully. Demand of Avon’s beauty products was very high and selling was done successfully. This company earned $4 Billion worldwide as a result. This company was incorporated as California Perfume Products in 1916Read MoreThe Target Market For Avon1021 Words   |  5 PagesMKT: 715 Case Study No. 9-591-111 Harvard Business School. (2003). Avon.com David B. Godes 1) Women are the target market for Avon. Avon is â€Å"the company for Women†. Harvard Business School. (2003) p. 8. Since the company began in 1886, the company has promoted building relationship and it seems natural for women to embrace the power of the Web to help women forge relationships beyond their geographic confines. Andrea Jung, CEO. Avon’s marketRead MoreAVON STRATEGIC ANALYSIS1303 Words   |  6 Pagesï » ¿Avon Slogan: The Company for Women The word â€Å"Women† is not needed to be changed because Avon is already strongly known for this. Actual Mission Statement: The Global Beauty Leader The Women s Choice for Buying The Premier Direct Seller The Best Place to Work The Largest Women s Foundation The Most Admired Company Proposed Mission Statement: Avon is committed to be the leading direct selling company that provides beauty and related brands to satisfy women worldwide. Encouraging good relationshipRead MoreAvon Case Study1746 Words   |  7 PagesExecutive Summary Avon Products, Inc. (Avon) is based in New York. The firm engages in the manufacture and marketing of beauty and complimentary products primarily in North America, Latin America, Europe, and Asia Pacific (Yahoo Finance, 2005). Avons products are classified into three product categories: Beauty, Beauty Plus, and Beyond Beauty. The Beauty category consists of cosmetics, fragrances, skin care, and toiletries; Beauty Plus includes fashion jewelry, watches, apparel, and accessories;Read MoreAvon (Sm) - Week 6 . Did Jung’S Strategy Fit The Situation?826 Words   |  4 PagesAvon (SM) - Week 6 Did Jung’s strategy fit the situation? Why or why not? Does McCoy’s strategy fit the current situation? Explain your answer. What suggestions can be derived from the analysis to enhance McCoy’s strategic plans? Jung的战ç• ¥Ã¦Ëœ ¯Ã¥  ¦Ã©â‚¬â€šÃ¥ Ë†Ã¨ ¿â„¢Ã§ § Ã¦Æ'…å† µÃ¯ ¼Å¸ ä ¸ ºÃ¤ »â‚¬Ã¤ ¹Ë†Ã¦Ë†â€"者ä ¸ ºÃ¤ »â‚¬Ã¤ ¹Ë†Ã¤ ¸ Ã¯ ¼Å¸ é º ¦Ã¨â‚¬Æ'ä ¼Å Ã§Å¡â€žÃ¦Ë†ËœÃ§â€¢ ¥Ã¦Ëœ ¯Ã¥  ¦Ã§ ¬ ¦Ã¥ Ë†Ã¥ ½â€œÃ¥â€° Ã§Å¡â€žÃ¦Æ'…å† µÃ¯ ¼Å¸ è § £Ã©â€¡Å Ã¤ ½  Ã§Å¡â€žÃ§ ­â€Ã¦ ¡Ë†Ã£â‚¬â€š ä »Å½Ã¥Ë†â€ Ã¦Å¾ Ã¤ ¸ ­Ã¥  ¯Ã¤ » ¥Ã¥ ¾â€"å‡ ºÃ¤ »â‚¬Ã¤ ¹Ë†Ã¥ » ºÃ¨ ® ®Ã¦  ¥Ã¥ ¢Å¾Ã¥ ¼ ºMcCoy的战ç• ¥Ã¨ ® ¡Ã¥Ë†â€™Ã¯ ¼Å¸ Discuss Avon’s decision to retain Jung as the chairman of the board. Do you believe this is a good decision? What is the potential downside of keeping the former CEO in this leadership roleRead MoreCase Study 13.2 More Than Cosmetic Changes at Avon1176 Words   |  5 Pages1. What organizational structure problems did Avon experience prior to the reorganization? Prior to its reorganization, Avon had an over arching tall hierarchal structure with a departmentalized – divisional organizational structure. The tall hierarchal structure or the narrow span of control accounted for the senior managers not being aware of what was happening on the ground. The tall hierarchal structure refers to the number of layers of management in the relaying of information before thatRead MoreAvon Strategy Analysis952 Words   |  4 PagesStrategy AnalysisAvon Products Introduction All businesses must create strategies that will see them into the next phase of their growth. It is through assessment, generic and grand strategy development, and implementation that a corporation can move beyond just existing in the market, to becoming a powerhouse in their arena, as well as increase shareholder wealth. Andrea Jung, in 2000, faced having to create growth strategies for the 115-year-old company of Avon Products, Inc. This company hadRead MoreAvon Products, Inc.1045 Words   |  5 Pagesof the multinational company entitled Avon Products, Inc., (hereafter, Avon) whose headquarters is in the process of relocating from New York City to the Unite Kingdom. According to Yahoo Financials, as of December 31, 2015, Avon’s worldwide workforce engages approximately 30,900 employees with revenues of 6.16 Billion U.S. Dollars. The company operates in the consumer goods sector and personal product industry. This company was chosen for this market analysis in part due to i t trading on the NewRead MoreStrategic Marketing Plan of Avon Products Incorporated3517 Words   |  14 Pagessuccess of the marketing and advertising strategies of a new or existing product is majorly depended upon the organization itself. As a matter of stated facts when an organization advertises its products in the market they first have to identify the relevant answers of some questions like what is the product aiming at? What benefits will the user seek by this product? How the organization plans to position itself within the market and what differential advantages will the product offer over the competitors

A Shift Leader For Walgreens Inc. - 1588 Words

Introduction I am a shift leader for Walgreens Inc. I work at one of the financially worst stores in the district. The possibility of the store being close is even greater because the store cannot meet sale goals. Naturally, the heaviest burden is places on the team members. For example, team members losing hours, causing team members to lose sales, more responsibility placed on team members, and less chances for team members to recharge and relax. Eventually, these changes in the workplace dynamic could cause severe reductions in team members’ morale, in an otherwise normally positive and happy staff. Therefore, in this paper, I will provide ground breaking research that explains the issues of low staff morale and propose ideas for coping†¦show more content†¦When an employee can come to work, with a lot going on in their personal life, make people around them happy, satisfied that is the real definition of high morale. Being more than content with one’s job and will be ta ken notice by the customers around you. For example, Vision Critical founder Andrew Reid says, â€Å"Customers are starting to recognize their nonmonetary value and in return they expect more than a receipt and a thank you†. The customers will actually respond to the morale in the work place. Customers will more than likely keep coming back if customer service is great. Reasons having low Morale The largest problem at my store in particular is the employees are not happy. When people happy sales are up, if people are unhappy sales are down. Founder and CEO of Dotcom Distributions, Maria Hargety agrees, â€Å"No matter how big your brand becomes, your company is nothing without the people who make it run.† Walgreens is one of the top drug stores in the company and yet this store is barely making an enough to stay open. Hargety is expressing that brand does not matter, what matters are the people behind the brand. As long as, employees stay unhappy, productivity will remain low. Another reason, behind low morale, is team members are opposed to change. For the most part, all the employees have been at Walgreens more than eight years. The employees still have the mind set of

Nuclear Fusion Power Of The Hot Sun Environmental Sciences Essay Free Essays

The procedure by which two or more atomic karyon articulation together, or â€Å" fuse † , to organize a individual heavier karyon. During this procedure, affair is non conserved because some of the mass of the fusing karyon is converted to energy, which is released. Fusion is the procedure that powers active stars. We will write a custom essay sample on Nuclear Fusion Power Of The Hot Sun Environmental Sciences Essay or any similar topic only for you Order Now If light karyons are forced together, they will blend with a output of energy because the mass of the combination will be less than the amount of the multitudes of the single karyon. If the combined atomic mass is less than that of Fe at the extremum of the binding energy curve, so the atomic atoms will be more tightly bound than they were in the igniter karyon, and that lessening in mass comes off in the signifier of energy harmonizing to the Einstein relationship. For heavier elements than Fe, fission will give energy. For possible atomic energy beginnings for the Earth, the deuterium-tritium merger reaction contained by some sort of magnetic parturiency seems the most likely way. However, for the fueling of the stars, other merger reactions will rule. Types of merger: Fusion reactions are of two basic types: ( 1 ) those that preserve the figure of protons and neutrons and ( 2 ) those that involve a transition between protons and neutrons. Chemical reactions of the first type are most of import for practical merger energy production, whereas those of the 2nd type are important to the induction of star combustion. The notation indicates an arbitrary component, AZX, where Z is the charge of the karyon and A is the atomic weight. An of import merger reaction for practical energy coevals is that between heavy hydrogen and tritium. Nuclear Fusion Reactors: There are two types of atomic merger reactor: Magnetic parturiency reactors and inertial parturiency reactors. Magnetic parturiency reactors have so many parts: Vacuum vas holds the plasma and keeps the reaction chamber in a vacuity, Neutral beam injector injects particle beams from the gas pedal into the plasma to assist heat the plasma to critical temperature ; Magnetic field spirals superconducting magnets that confine, form and incorporate the plasma utilizing magnetic Fieldss, Transformers transmit electricity to the magnetic field spirals, Cooling equipment cool the magnets, Blanket modules made of Li ; absorb heat and high-energy neutrons from the merger reaction and Diverters exhaust the He merchandises of the merger reaction. Here ‘s how the procedure will work: The merger reactor will heat a watercourse of heavy hydrogen and tritium fuel to organize high-temperature plasma. It will squash the plasma so that merger can take topographic point. The power needed to get down the merger reaction will be about 70 megawatts, but the power output from the reaction will be about 500 megawatts. The merger reaction will last from 300 to 500 seconds. The Li covers outside the plasma reaction chamber will absorb high-energy neutrons from the merger reaction to do more tritium fuel. The covers will acquire heated by the neutrons. 3.The heat will be transferred by a water-cooling cringle to a heat money changer to do steam. 4.The steam will drive electrical turbines to bring forth electricity. 5.The steam will be condensed back into H2O to absorb more heat from the reactor in the heat money changer. An inertial merger reactor consists of mark mill, mark injection and tracking systems, the optical maser, a merger chamber, and a power transition system. In inertial reactor atomic, fusion reactions are initiated by heating and compacting a fuel mark, typically in the signifier of a pellet that most frequently contains a mixture of heavy hydrogen and tritium. To compact and heat the fuel, energy is delivered to the outer bed of the mark utilizing high-energy beams of optical maser visible radiation, negatrons or ions, although for a assortment of grounds, about all ICF devices to day of the month hold used optical masers. The het outer bed explodes outward, bring forthing a reaction force against the balance of the mark, speed uping it inwards, compacting the mark. This procedure may besides make daze moving ridges that travel inward through the mark. A sufficiently powerful set of daze moving ridges can compact and heat the fuel at the centre so much that merger reactions occur. The energy released by these reactions will so heat the environing fuel, which may besides get down to undergo merger. The purpose of ICF ( Inertial parturiency merger ) is to bring forth a status known as â€Å" ignition † , where this warming procedure causes a concatenation reaction that burns a important part of the fuel. Typical fuel pellets are about the size of a dumbbell and contain about 10 mgs of fuel: in pattern, merely a little proportion of this fuel will undergo merger, but if all this fuel were consumed it would let go of the energy equivalent to firing a barrel of oil. How atomic merger work in the Sun: During merger, H signifiers a plasma ( the province of affair when heated to a really high temperature ) . The atomic karyon in the plasma shed their negatrons and the forces of repulsive force between these are really high. However, some fuse and alteration into He, let go ofing big sums of energy. On the Sun, the chance that two H karyons will blend is highly low but the immense Numberss of nuclei present beginnings this. aa‚ ¬A?aa‚ ¬A? Using atomic merger in industry: The newest country in which atomic chemists play an of import function is the field of atomic medical specialty. Nuclear medical specialty is a quickly spread outing subdivision of wellness attention that uses ephemeral radioactive isotopes to name unwellnesss and to handle specific diseases. Nuclear chemists synthesize drugs from radionuclides produced in atomic reactors or gas pedals that are injected into the patient and will so seek out specific variety meats or cancerous tumours. Diagnosis involves usage of the radiopharmaceutical to bring forth an image of the tumour or organ to place jobs that may be missed by x beams or physical scrutinies. Treatment involves utilizing radioactive compounds at carefully controlled doses to destruct tumours. These atomic medical specialty techniques hold much promise for the hereafter because they use biological chemical science to stipulate mark cells much more exactly than traditional radiation therapy, which uses radiation from external beg innings to kill tumour cells, killing no mark cells. Advantages of utilizing atomic merger: Nuclear merger releases tremendous sums of heat, which is used to turn H2O into steam to drive turbines and electrical generators with a individual atomic reactor bring forthing more energy per unit of weight than conventional fossil fuels. 2 ) The coevals of atomic energy does non necessitate the combustion of fossil fuels and so does non foul the ambiance with toxicant nursery gases such as C dioxide or S dioxide doing it a much cleaner fuel than other types of electrical energy production. 3 ) The sum of power a standard atomic power station can bring forth is so big that a individual power station can provide electrical power to many 10s of 1000s of places over a big country and limitless. 4 ) Nuclear power Stationss themselves do non take up much land country leting them to be placed near to industrial countries cut downing the demand to reassign power over long distances. 5 ) While atomic reactors and power Stationss are expensive to construct, their operating costs are low compared to an tantamount coal or gas fired station. Disadvantages of utilizing atomic merger: The radioactive waste can possess a menace to the environment and is unsafe for worlds. We all remember the Chernobyl accident, where the harmful effects of atomic radiation on worlds can even be witnessed today. Estimates conclude that someplace between 15 000 and 30 000 people lost their lifeaa‚ ¬a„?s in the Chernobyl wake and more than 2.5 million Ukrainians are still fighting with wellness jobs related to atomic waste. Merely last twelvemonth, on March 18, a major atomic crisis happened once more in Japan. While the casualties were non every bit high as with the Chernobyl accident, the environmental effects were black. By and large atomic merger is on of new phenomena that human detect it. Nuclear merger happened in the Sun by turning H to He ; still scientists have a long manner to travel. Nuclear merger power is advantages and disadvantages and so many restrictions as a power beginning. However fuels will complete so shortly so atomic merger possibly in future can be a suited and safe. AA Article Beginning: hypertext transfer protocol: //EzineArticles.com/7155300 Article Beginning: hypertext transfer protocol: //EzineArticles.com/7155300 Article Beginning: hypertext transfer protocol: //EzineArticles.com/7155300 Article Beginning: hypertext transfer protocol: //EzineArticles.com/7155300 Article Beginning: hypertext transfer protocol: //EzineArticles.com/7155300 How to cite Nuclear Fusion Power Of The Hot Sun Environmental Sciences Essay, Essay examples

IT Research Project Cloud Computing

Question: Describe about the Information Management in cloud computing? Answer: Information Management in cloud computing: Today our day to day life consists of digital data, which plays a major role to make our life secure and comfortable enough. An organization growth depends upon the various strategies and decisions, taken by the management. It becomes difficult when one adopt new technology for their business growth by analyzing various data. Hence an effective information management is needed in order to analyze a large amount of data and manage strategies. Management of Information System, which is based on cloud computing (CMIS), is capable of handling varieties of management related tasks. It provides accurate information to all the level of management in an organization for the analysis of data and to produce auto generated report. Here it is a consideration of virtual pool of various computing resources to meet users requirements, whenever it is needed on the basis of pay-per-use. Information management in cloud computing is considered as a set of procedures which enable to collect, to store and to process data, so that it can produce relevant information in order to maintain communication and flow of data among all levels of management. Banking this context: As a financial intermediation, banks nature is to provide financial services and conduct the intermediary service and financial service in the whole financial system by making loans and by accepting deposits. Now, here the question arises in traditional banking system- How banks conduct these roles? What is value added by the banks? How the security concerns are measured in order to store and share data using cloud? How the Encryption and tokenization is used? How some times the combination of Encryption and tokenization is used to hide the data from the intruders? All these operations are done with the involvement of cloud computing in order to synchronize the whole process and to maintain the integrity, so that no replication of data happen in the bank database, paper loads are also get decreased, costs are cut, improvement of scalability and flexibility (Banks are able to find the quick view of market scenario), increment of efficiency (the standardization inherent in the cloud can make it easier to introduce new technology), serve client faster by eliminating software and hardware delays, transaction banking make it easy for the payments took place, where buyer and sellers could be able to bring together on shared application using cloud (DELIVERY, 2015). Security: As far the security issues are concerned, using internet banking with traditional banking methods, is primary concern. Data security between web server and customer browser is handled by a security protocol called Secure Socket Layer (SSL), which provides server authentication, data encryption, integrity of messages, internet connection. SSL provides security handshake, which is used to initialize the connection. In current scenario, Washington Companys online banking application data encryption at highest level of 128 bit (Ibm.com, 2015). References DELIVERY, E. (2015). Electronic banking - advantages for financial services delivery. Academia.edu. Retrieved 23 February 2015, from https://www.academia.edu/2635617/Electronic_Banking_-_Advantages_For_Financial_Services_Delivery Ibm.com,. (2015). IBM : What is Cloud Computing : Types of Services and Deployment - India. Retrieved 23 February 2015, from https://www.ibm.com/cloud-computing/in/en/what-is-cloud-computing.html

Mr. Know All free essay sample

Mr. K seems to be a fake person but finally he saves the ladys life and marriage. Its not always good to judge a book by its cover. A Road Not Take: How people in the world make decisions. Hots: * Inference. Interpreting the sigh (somewhere ages and ages hence) was he happy or not? It wasnt that he wasn’t happy with his choice. Its only he wanted to be able to walk through both paths. Once youve taken a single path you change your life forever. You cant jump into the same river twice. You’re a different person, both you and the river change. Even if you do go back, youre not the same person anymore. One path leads you to another. * Explaining a pattern. * Problem solving. How does he choose? How does he weigh the pros and cons? He uses this skill to compare and contrasts, he tries to see which ones better which one was used more, in the end he just takes the one that wanted wear, the one that more people have walked on and thats way we cant be sure whether or not his choice was correct. We will write a custom essay sample on Mr. Know All or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page He tried to see where the roads bend. (I kept the other to another day though we know he cant bring back time) maybe hes choosing between good and good. Literary terms: * Symbolism. The path, time and day, yellow woods – either dawn (new beginning) or the seasons (fall) – a time of change. Metamorphosis. * Theme. What was he trying to tell us? Was he happy?. Its one of hope and one of regret. Its up to interpretation. Theres both regret and comfort. (The more correct – hes not sorry about what he took but hes sorry about the human feeling of having to have both and being forced to choose one. ) He has a dilemma and he has to make a decision. As I grew older: On the one hand Langston Hughes could be just a regular person who has dreams, and as he grows older his dreams are obliterated by a big wall causing a shadow and either he decide to break through it and achieve his goals. However, we know he was African American and the fact of him being black, made him who he is. By knowing how he feels about racism and discrimination, we understand the poem better. When hes a kid he doesnt understand hes being put within a society in which he can succeed. But as hes growing older he understands he cant achieve what he wants to achieve with the current reality. When he becomes an adult he understand how limited he is. He lays there in the shadow looking at the wall. Then, he look at his dark black hand (negative connotation) on the other hand, these black hands are the ones that smash the wall into thousands of pieces of light. Hes his own master, he has the power. If he wants to do it he and only he can change is fate. HOTS: * Distinguishing different prospective – his perspective towards life change throughout the poem. (Kid – Insight – Wont accept his fate). * Cause Effect – he basically has to cause the effect. Hes the person (the simple man) who can take charge. Hes the only one who can change his fate and cause the effect. If there wasn’t a cause and he fact hed just stay there lying looking at the wall grow older and older. He believes the discrimination is wrong but its not enough to talk and the action that he takes violently by smashing the wall and shattering the darkness might change his fate and then hell be able to achieve his dreams. Literary terms: * Symbols: mood, hand, theme, racism, discrimination. Read the poems and story and read all the questions. Read all the summaries. As I grew older – the question we answered on the board. How its being checked – 80% content,20% grammar.

Jacques Herzog and Pierre de Meuron, Modern Architects

Jacques Herzog and Pierre de Meuron, Modern Architects Jacques Herzog (born April 19, 1950) and Pierre de Meuron (born May 8, 1950) are two Swiss architects known for innovative designs and construction using new materials and techniques. The two architects have nearly parallel careers. Both men were born the same year in Basel, Switzerland, attended the same school (Swiss Federal Institute of Technology (ETH) Zurich, Switzerland), and in 1978 they formed the architectural partnership, Herzog de Meuron. In 2001, they were chosen to share the prestigious Pritzker Architecture Prize. Jacques Herzog and Pierre de Meuron have designed projects in England, France, Germany, Italy, Spain, Japan, the United States, and of course, in their native Switzerland. They have built residences, several apartment buildings, libraries, schools, a sports complex, a photographic studio, museums, hotels, railway utility buildings, and office and factory buildings. Selected Projects: 1999-2000: Apartment buildings, Rue des Suisses, Paris, France1998-2000: Roche Pharma Research Institute Building 92 / Building 41, Hoffmann-La Roche, Basel, Switzerland2000: Tate Modern, London Bankside, UK1998-1999: Central Signal Tower, Basel, Switzerland1998: Ricola Marketing Building, Laufen, Switzerland1996-1998: Dominus Winery, Yountville, California1993: Ricola-Euope SA Production and Storage Building, Mulhouse-Brunstatt, France1989-1991: Ricola Factory Addition and Glazed Canopy, Laufen, Switzerland2003: Prada Boutique Aoyama, Tokyo, Japan2004: IKMZ der BTU Cottbus, Library at Brandenburg University of Technology (BTU), Cottbus, Germany,2004: Edifici Fà ²rum, Barcelona, Spain2005: Allianz Arena, Mà ¼nchen-Frà ¶ttmaning, Germany2005: Walker Art Center expansion, Minneapolis. MN2008: Beijing National Stadium, Beijing, China2010: 1111 Lincoln Road (parking garage), Miami Beach, Florida2012: Serpentine Gallery Pavilion, Kensington Gardens, London, UK2012: Parrish Art Museum, Long Island, New York 2015: Grand Stade de Bordeaux, France2016: Elbphilharmonie concert hall, Hamburg, Germany2017: 56 Leonard Street (Jenga Tower), New York City2017: La tour Triangle, Porte de Versailles, Paris, France2017: M Visual Art Museum in Kowloon, Hong Kong Related People: Rem Koolhaas, Pritzker Prize Laureate, 2000 I.M. Pei, 1983 Pritzker Laureate Robert Venturi, Pritzker Prize Laureate, 1991 Thom Mayne, 2005 Pritzker Laureate Zaha Hadid, Pritzker Prize Laureate, 2004 Commentary on Herzog and de Meuron from the Pritzker Prize Committee: Among their completed buildings, the Ricola cough lozenge factory and storage building in Mulhouse, France stands out for its unique printed translucent walls that provide the work areas with a pleasant filtered light. A railway utility building in Basel, Switzerland called Signal Box has an exterior cladding of copper strips that are twisted at certain places to admit daylight. A library for the Technical University in Eberswalde, Germany has 17 horizontal bands of iconographic images silk screen printed on glass and on concrete. An apartment building on Schà ¼tzenmattstrasse in Basel has a fully glazed street facade that is covered by a moveable curtain of perforated latticework. While these unusual construction solutions are certainly not the only reason for Herzog and de Meuron being selected as the 2001 Laureates, Pritzker Prize jury chairman, J. Carter Brown, commented, One is hard put to think of any architects in history that have addressed the integument of architecture with greater imagination and virtuosity. Ada Louise Huxtable, architecture critic and member of the jury, commented further about Herzog and de Meuron, They refine the traditions of modernism to elemental simplicity, while transforming materials and surfaces through the exploration of new treatments and techniques. Another juror, Carlos Jimenez from Houston who is professor of architecture at Rice University, said, One of the most compelling aspects of work by Herzog and de Meuron is their capacity to astonish. And from juror Jorge Silvetti, who chairs the Department of Architecture, Graduate School of Design at Harvard University, ...all of their work maintains throughout, the stable qualities that have always been associated with the best Swiss architecture: conceptual precision, formal clarity, economy of means and pristine detailing and craftsmanship.

Work at Home and computers Research Paper Example | Topics and Well Written Essays - 750 words

Work at Home and computers - Research Paper Example As a result of the development of computer and internet technologies, it is possible for an India or Pakistani to work for an American company while staying at his home in India or Pakistan. Work At Home is a new term evolved in the professional world only because of the development of computers and internet technologies. This paper analyses the influence of computers on work at home jobs. The contributions of computers and internet are affecting human life both directly and indirectly. Many people believe that computers provide the answer to the heavy traffic problems on roads. It is a fact that most of the major roads in cities are not wide enough to avoid traffic problems, especially during morning and evening time when most of the professional are either going or leaving their offices. If the working professionals are able to work for their organization while staying at their home, traffic problems and pollution problems can be controlled up to certain extent. Thus work at home jobs can indirectly contribute to the big social problems like heavy traffic and environmental pollution. The concept of works at home has developed or evolved only because of the arrival of computers or internet. Without computers or internet, it is difficult for a professional to work from his home. Work at home jobs provides immense freedom or flexibility to the individuals in their profession. The homely environment will help professionals to work without any threats from the supervisors. While working in an office, a professional should always worry about the supervision of the superiors; however while working at home no such worries will haunt the professional. Many of the current working professionals complain that they are unable to achieve work-life balancing because of the heavy workloads. Work at home jobs can help the professionals to be with the family always and the complaints about the work-life imbalances could be

Self Assessment Personal Statement Example | Topics and Well Written Essays - 500 words

Self Assessment - Personal Statement Example The most important strength that is given by this test to me is introvert, sensing, thinking and judgement. Whereas, the other are the weakness and are usually belongs to the one who are shy and have weak judgement senses. I got ENTJ result in which I agree with N but do not agree with E. the thing is that introvert are usually the more sensible persons as they use to think more and extrovert speaks what they feel. The one who is more bold use to speak what they feel but have less time to think but introvert are the one who use to think more and has more powerful judgement. Moreover, the sensing is the most important factor in self assessment as the sensing only provides results with solid reasons. For example according to strong sense it is clear that the people join the profession according to their type and field and this is practically true also where as the intuitive way do not provide such solid reasons. According to my results and self assessment this ENTJ support my results as this is on more solid reasons and provide the true examples in daily life. The thinking is better than feeling.

Career In Business Essay Example | Topics and Well Written Essays - 3500 words

Career In Business - Essay Example This report presents an analysis of the learning gained from my work placement as a result of three weeks real life work experience with an organisation. Hence, the report evaluates my performance during the work placement and the attainment of predetermined learning outcomes from the work placement. In the second year of my studies, I got the opportunity to intern with one of the fastest growing organisations in my home country. As an international student, I found this opportunity of high value and preferable as I had a vision of furthering my career as an accountant back in my country, China. I believed that taking the internship in my country would provide me the experience I needed of working in a Chinese work environment, and would further help me network around in my workplace, which would be helpful in my career after graduation. My work placement took place at Shen Zhen Underground construction Company Ltd. The construction industry is one of the highly booming industries in China (China Infrastructure Report, 2012), with Shen Zhen being one of the high growth companies in the country. Getting a chance to work in an industry that has been changing the landscape of the country was quite an honour for me and I wanted to be a part of the growth process. I worked within the accounting and finance department of the organisation, where the primary responsibilities included maintaining the petty cash and performing other tasks as directed by my supervisor. I did the work placement for three weeks this summer, and this report details the actual activities done during the time period of my placement. The remainder of the report is divided into seven sections. The first part will give a background and overview to work place organisation, Shen Zhen Underground construction Company Ltd. This is so as to understand the c ontext within which the internship was completed. The send section will identifying the intended learning outcomes from the work placement that I expected and thought I would gain from taking an internship with the company. The third section then details the work placement area and work activities as well as tasks completed. The fourth section analyses the health and safety policies as well as procedures within the organisation to understand how safe it was to work in the organisation. The sixth section will be the performance review of the work placement taking into perspective my own perception of performance as well as actual achievements in the work placement. Finally, the report will conclude to sum up the report as a whole. Overview of placement organization As noted above, my work placement took place at Shen Zhen Undergr

Survey on the WIFI Positioning Technology

Survey on the WIFI Positioning Technology A quick survey on the WIFI positioning technology Abstract Wireless location estimation technology is applied largely into many fields such as in the military communication, Internet of things and social networks. Meanwhile, with the growing need of WIFI technology, access points of WIFI networks have been deployed in large-scale department stores, cafes, schools and general hospitals. WIFI location positioning can not only offset the drawbacks of GPS especially in built-up area or indoors environment but also enlarge the location estimation services in the relevant industrials. Specifically, more accurate result is the main contribution of the WIFI positioning. Based on WIFI location estimation technology, this survey will present different kinds of approaches applied in WIFI positioning, give a comparison among them and discuss certain algorithms in fingerprint technology. Key words: WIFI technology, WIFI localization, location positioning algorithms 1 Introduction With the high development of Wireless Communication and the urgent need of Personal Communication Service, different kinds of wireless networks has emerged such as GSM, WCDMA, TDSCDMA based on Cellular Technology, Wi-Fi based on AP coverage, etc. Diverse wireless network has different features and can also bring about a wide variety of data services which can satisfy the user for their own communication need. Largely, it can offer us high quality of communication experience and alter our way of life. In the same time, the rapid growth of the wireless communication make the social networks popular among the young generations. Location estimation technology will also make a great contribution to it. In advertising services, as long as the detailed location coordinate of the mobile users is once determined, it will bring about enormous economic benefits to the surrounding business. Business owners could send advertisements to consumers nearby to make more profit. The positioning technology could make public security services more completed. For example, it can aid us to find lost articles, stolen bicycles and missing children or pets. Furthermore, for large manufactures, Location estimation technology could offer the detailed position information of each product components. As for tourists, it can provide travelling information, too. Even in museums, campus and large amusement parks, users could also take the advantage of this location services. With the WIFI technology being applied into many fields, access points of WIFI networks are covered in large commercial buildings, cafes, schools, grand hospitals, bus stops and metro. WIFI positioning technology could make up the limits in indoors environment of GPS. It can not only improve the accuracy of location estimation but also cut down the cost of coverage, which is significant to the society, 2. Different approaches applied in WIFI positioning In terms of positioning technology, the most popular one is GPS. However, the environment should be flat and open. As for indoors regions, GPS technology has a relative poor accuracy in location estimation due to the fact that influenced by the building walls and other subjects, the intensity of signal is attenuated largely. Therefore, WIFI position technology could be an optimized choice for indoors environment. 2.1 The definition of the WIFI positioning Localization is the process of estimating absolute or relative position of mobile objects, referring to the data of predefined spots’ position in restricted area. [1] In indoors environment, WLAN is the ideal option to localize the terminals. The access point just like the bases in wireless communication play a significant role in WIFI positioning. Therefore, WIFI could provide the larger coverage as well as make the localization more convenient. 2.2 The classification of the approaches in WIFI Localization Currently, the majority of WLAN is using the Radio Frequency to communicate with each other due to the fact that most Radio Waves could penetrate walls or obstacles in indoors environment. To be more specific, RSSI is the common localization technology to be applied in wireless environment. [2]The following gives a simple description of RSSI. RSSI (received signal strength indication): Research and experimental measurements show that wireless signal in propagation presents some rules as followed: Once the transmission power of AP is fixed, there is an inverse relationship between the receiver’s received signal strength and distance between sender and receiver.[3] Specifically, if the distance between them is closer, the stronger received signal strength we will get. By using the known radio propagation model, RSSI method could measure different RSSI of APs from mobile terminals. In most cases, we could get the positioning result through three different APs. Therefore, positioning approaches based on RSSI could be classified into two fields: one is trilateration positioning and the other is fingerprinting positioning. 2.2.1 Trilateration positioning technology Trilateration positioning technology means setting the 3 APs to be the center and the distance between AP and to be localized subject to be radius. Therefore, we get the 3 different circles and the focus among them. By using the above data, we could attain the equations to work out the distance of the solution. In WIFI networks, the distance between AP and user could be attained by two approaches. 1. TOA (time of arrival): TOA is measuring the one-way propagation time between the AP and mobile terminals or the round-trip propagation time. [4]The former needs to record the precise signal transmission time of the AP or mobile terminals.Fig.3-1 shows the basic idea of TOA positioning approach. Moreover, the receiver is highly depend on the clock, too; the latter don’t worry about the synchronization. However, there are still high demands on the clock. Fig.2-1 The schematic diagram of TOA approach Yet, TOA is highly depend on accurate time clock. During the localization, 1ms of the measuring error could result in the 300m positioning mistake. Therefore, for the AP and mobile terminal there are high demand on precise clock, which increased the localization hard ware costs. 2. TDOA (time difference of arrival): Different from TOA, TDOA is to detect the arrival time difference between the two APs other than the absolute arrival time for the target terminal localization[5]. Fig.3-2 describe the basic schematic diagram of TDOA approach. Obviously, via this approach, we can minimize the high demand of the synchronization between the sender and receiver. By using the three different AP, it is easy to measure two TDOA values. The mobile terminal is located on two hyperbolic intersection determined by the two TDOA. Fig.2-2 The schematic diagram of TDOA approach 2.2.2 Fingerprinting positioning technology Similar to the traditional fingerprint technology, fingerprint technology relies on characterizing the feature of the database to identify the target.Fig.3-3 gives a detailed description of the working principle in finger printing technology. [6]There are two stages in the localization: training stage and positioning stage. Training Stage: The target in this stage is to build a fingerprint database. First, we should adopt a reasonable reference point distribution for ensuring to provide enough information in the positioning stage. Then, It is important to measure the value of RSS in different reference points. [11]The location information of reference points and the corresponding MAC address are recorded in the database. Due to the environment factor, wireless signal strength is not stable. In order to overcome this disadvantage, generally, we take the average of multiple measurements at each reference point. Table2-1 below indicates the establishment of the fingerprint database. Table2-1 An example of the fingerprint database Positioning Stage: Once the database is settle down, according to the certain matching algorithms, the RSS value of the target point is compared with known information in the database. The common matching algorithm is Nearest Neighbor algorithm (NN) , k-Nearest Neighbor algorithm and so on. These approaches will be discussed thoroughly in the next part. At last, we could attain estimated user location. Fig.2-3 The schematic location positioning technology in fingerprint The above is some basic approaches in WLAN based indoor location estimation technology. The table 2-2 blow presents a brief comparison among them. Table 2-2 the comparison among the different approaches in WLAN based indoor environment 3. Location Algorithms in fingerprint technology In this section, we will introduce two classical positioning algorithms based on fingerprint technology: Nearest Neighbor (NN) algorithm and Naà ¯ve Bayesian algorithm. 3.1 The Nearest Neighbor algorithm (NN) NN could be regarded as a special case of KNN algorithm namely k=1. KNN approach is first introduced in early 1950s. Within the large amount of training set, it is computationally intensive. From then on, it is applied rapidly in the field of pattern recognition.[8] NN is based on analogical learning. To be more specific, we could attain the result by comparing the given test examples and resembled training samples. In the field of wireless location estimation, the test samples are fingerprint and the class label is the physical location corresponding to the fingerprint. [9]Supposed that if the number of fingerprint is l (denoted as ) in the localization area, there is a mapping relationship between each fingerprint and the corresponding physical location information}.In the real-time positioning stage, one RSS fingerprint example is denoted as S. It contains average RSS value from N different APs, namely .In the fingerprint database, each fingerprint is expressed as. is the fingerprint of No.i, which contains the average value of RSS in No.n AP. Therefore, the similarity between the fingerprint S of the real-time signal and the training samples in the database could be measured by the distance between them, for instance, the Euclidean distance. Just like the formula 3-1 below: Finally, for the fingerprint S of the real-time signal, the estimated result is the physical location corresponding to the fingerprint which is the nearest one from it. Shown as formula (3-2). 3.2The Naive Bayesian Algorithm The naà ¯ve Bayesian algorithm is based on the probability method deriving from classification in statistics.[10] Bayesian classification could predict the likelihood of the class members, for instance the given sample belongs to a particular class. The main idea of Bayesian classification is that in many applications, the relationship between the samples and class labels is not determined. In other words, though the test samples are very similar to some training samples, we couldn’t predict the class label clearly. The noise leads to this situation or other confounders which affected the classification didn’t be contained in analysis. Different from KNN, Bayesian classification gives the probability of test samples belonging to the certain class other than the exact class label of test samples. Based on Bayes Theorem, Bayesian classification is a statistic principle which combines the prior knowledge and new evidence gathered from the new data set. Naive Bayes is the impletion of the Bayesian classification. The localization based on naive Bayesian is as followed: First, supposed that there are l fingerprints in the localization area, denoted as , there is a mapping relationship between the each fingerprint and the corresponding group of location information. In the real-time positing stage, a RSS fingerprint sample is denoted as S and it contains average RSSI value from n different APs,Then, naà ¯ve Bayesian algorithm is to attain the posteriori probability of real-time RSS fingerprint samples S in the positioning area, it could be described as below: In the formula (3-1),with the known location,is the conditional probability of real-time RSS fingerprint sample S.is the prior probability of Li in the localization area. Generally, users could appear on any position of the location area. So we consider is subject to the uniform distribution. The key assumption of Naive Bayesian is that the impact of each attribute value for a given class is independent of the other property values. In other words, in certain location, the RSSI value from different APs is independent and unrelated. Therefore, the calculation of is simplified as We could use Gaussian probability distribution to approximate the RSSI in certain location, the formula is as below. Eventually, by using the MAP, we estimate the use’s location, described as formula(3-3). 4. Conclusion and Future prospects Based on WIFI positioning technology, this survey analyze the needs of wireless localization, classify and compare the different approaches implemented in indoor environment and present two classical algorithms in fingerprint technology. With the high development of WLAN, the technology based on RSSI, especially fingerprint attracts more and more attention. On the basis of the more accurate estimated result, the future research goal is to improve the ease of use in the positioning system and make the location-based services more convenient and more practical. Here are some tips towards the future research fields: The fingerprint technology algorithm its self has the drawbacks of enormous complicated preparation works. By using the propagation model, we could reduce the large amount of working preparations. Most people study or work in indoors environment. So, how to use other people’s information to improve the user’s own localization accuracy is an interesting issue and many researcher has put emphasis on it. Recently, most algorithms are just in theoretical research or basic test scene lacking of practical application consideration. Therefore, how to implement these algorithms into public paces is another urgent issue, too. References N0HA S, LEE W J, YOUNG J. Comparison of the mechanisms of the Zigbees indoor localization algorithm[C], Ninth ACIS International Conference on Software Engineering, Artificial Intelligence, Networking, and Parallel Distributed Computing. Phuket, [S.l.]: [s.n.], 2008: 13-18. ZHUMinghui,ZHANG Huiqing. Research on model of indoor distance measurement based on receiving signal strength[C].2010 International Conference on Computer Design and Appliations. Qinhuangdao, [s.l.]:[s.n.], 2010: 54-58. K.C.Ho,Y.T.Chan.Geolocation of a known altitude object from TDOA and FDOA measurements[J]. IEEE Transactions on Aerospace and Electronic Systems, 2007’ 33(3): 770-783. Binghao Li, Yufei Wang, Hyung Keun Lee,ect.A New Method of Yielding a Database of Location Fingerprints in WLAN,IEEE Proceedings Communications. 2005. pp.580-586. Bahl P, Padmanabhan VN. Enhancements of the RADAR User Location and Tracking System. Technical Report MSR-TR-2000-12, 2000. Yongliang Sun;,Yubin Xu, Lin Ma, Zhian Deng, KNN-FCM hybrid algorithm for indoor location in WLAN , Power Electronics and Intelligent Transportation System (PEITS), 2009.pp.251-254dd. Roos T, Myllymaki P, Tirri H, et al. A Probabilistic Approach to WLAN User Location Estimation. International Journal of Wireless Information Networks, 2002, 9, 155-16.

The Debate of Animal Testing in Laboratories Essay -- Science Experime

The Debate of Animal Testing in Laboratories Debating over the animal rights movement has raised questions and concerns for many years. Although animal research has been the cause of many medical breakthroughs, is it morally and ethically right to put animals in these kinds of situations? This is one of the underlying questions that must be solved before it is too late. There has already been too much violence and harm caused by the opposing views of this argument. Shouts of protests and riots are heard on the streets, labs and medical equipment are being burned and destroyed and innocent animals are left hanging in the wake. While animal rights organizations fight for more â€Å"kinder, gentler† ways to treat animals, animal research advocates strongly believe that animals unlock the key to curing and ailing diseases. Two sides to pro activists include both animal rights advocates and animal welfare advocates. â€Å"Animal rights means that animals are not ours to use for food, clothing, entertainment, or experi mentation. Animal welfare, on the other hand, permits these uses of animals as long as certain humane guidelines are enforced† (Frequently). Some people believe the concern for animals is a waste of time when there are so many humans in need. Pro activists, however, argue that humans and animals are equally important and both deserve attention. This is a problem that concerns everyone in the world. We, as humans, depend on animals for many things such as food and clothing, so where and when will this controversy end? There must be a compromise, but it is up to us to find the solution to this overwhelming problem. Animal rights activists contribute to the first position on this issue. They believe that animals sho... ...r the livestock, over all the earth, and over all the creatures that move along the ground.† It is therefore concluded, from this scripture and research, that animal testing is permissible as long as it is in our best interest and no additional harm is done. Abraham Lincoln summarized my point of view when he said, â€Å"I am in favor of animal rights as well as human rights. That is the way of a whole human being† (Practical Issues). There will hopefully come a day when all the controversy can be set aside and people come together for the sake of the animals. However, that is going to take much effort by both sides and cannot be solved in one day or by one alternative. It is going to take time, effort, and most of all compassion. It is our duty as humans to unite and care for all creatures that God created. Only on that day will animals be truly safe and content.